Smartphones Turn Millions More Americans into Mobile Shoppers - eMarketer
Took pretty much the entire month of December off…back in the groove for 2012!
Number of mobile buyers will nearly triple by 2015. In 2011, US mobile commerce sales (including travel) surged 91.4%, to reach $6.7 billion. Continued strong growth will boost sales to $31 billion in
Although the tablet is basically less than a year old, it seems as though users are much more satisfied using that over their smartphones to view mobile content. What a shock, eh?
I dont think it’s much of a surprise to learn that viewing mobile content on a nice large screen is better than a small phone screen.
Either way, I do find it to be exciting information that helps validate the need to create better tablet experiences. It’s a good thing that at 19SIXTY5 we’re working on unique tablet designs, independent of their smartphone counterparts.
